Golf News January 25, 2026

In golf news this week are items from TRUE, Shot Scope, MGI Golf, Drink Tanks and Clarity.Golf.

TRUE linkswear Introduces the Antigravity at the PGA Show

Breakthrough footwear design features featherlight feel with serious performance.

Tacoma, Washington – TRUE linkswear (TRUE), creator of ultra-comfortable, modern golf footwear designed for walking on and off the course, will showcase the all-new Antigravity shoe at the upcoming annual PGA Show (Booth No. 4073). Designed for golfers who demand all-day comfort without sacrificing performance, Antigravity redefines lightweight stability with a silhouette that carries players confidently through every step of the round.

The Antigravity shoe was developed for unpredictable conditions and long days on the move. At its core is TRUE’s new Pebax® Superfoam midsole, delivering a rare combination of featherweight cushioning, explosive rebound, and long-term resiliency. The result is a low-compression ride that feels effortless underfoot while maintaining structure and energy return throughout an entire round—or a full day off the course.

A recycled Ripstop upper is reinforced by a TPU mudguard for protection in wet or muddy conditions that is easy to clean. The one-year laminated waterproof construction ensures weather readiness, while the integrated Nylon Speed Board adds torsional stability for confident transitions through the swing. TRUE’s Neoprene TRUEfit tongue system creates a secure, sock-like fit that eliminates hot spots and delivers immediate step-in comfort.

Underfoot, the versatile on/off-course tread pattern is engineered to provide dependable traction across fairways, gravel paths, city streets, and clubhouse floors, allowing Antigravity to live up to its name as a true crossover performance shoe. An antimicrobial insert keeps the interior fresh during high-mileage days.

Key features

1-Year Laminated Waterproof Construction
Durable Ripstop Upper Shell
TPU Mudguard
Pebax®️ Superfoam midsole
Nylon Speed Board
Neoprene TRUEfit tongue system
Versatile On/Off Course Tread
Antimicrobial Insert
Men’s Half sizes: 7–12.5, Full sizes: 13–15
Men’s Colors: Sunset (Men’s Only), Fade to Grey, Glacier Navy, Cloud White
Women’s Half sizes: 5.5–11
Women’s Colors: Soft Lavender (Women’s Only), Fade to Grey, Glacier Navy, Cloud White
MSRP: $199

TRUE designs footwear and apparel made for life beyond the pavement, to enjoy in life’s great escape, golf. Born in the woods of the great Pacific Northwest, the environment inspires every concept and color story. Every piece blends outdoor-ready performance with all-weather protection, so adventure never has an off-season. With a commitment to responsible sourcing, premium durability, and manufacturing partners who share its values, TRUE creates gear that respects both the environment and the people behind it.

For more information on all of the new TRUE products, visit www.truelinkswea r .com.

Shot Scope debuts three new products at 2026 PGA Show

The LM1 Launch Monitor, H50 GPS Handheld device, and LoopOne GPS speaker are the latest innovations from the company.

Edinburgh, Scotland, UK – Shot Scope, an industry leader in performance-driven golf technology, is debuting three new products at the upcoming PGA Show, continuing a commitment to providing data-driven innovation for golfers of all abilities. On display at Booth 1801, the 2026 lineup includes the LM1 Launch Monitor, H50 GPS Handheld, and LoopOne GPS Speaker, offering golfers expanded ways to measure, manage, and improve their game.

The launch of the all-new portable LM1 Launch Monitor marks a pivotal moment for Shot Scope, representing the first step in their evolution toward a seamless, 360° on and off-course product ecosystem. LM1 makes powerful, data-driven practice sessions accessible to every golfer without overcomplicating the game for an impressive $199.99 MSRP with no subscription fees.

Accompanying the LM1, Shot Scope unveils its new H50, the latest in the company’s handheld GPS range. For the golfer who wants GPS distances but does not want to wear a watch, the H50 enhances players’ understanding of the course and allows them to make informed decisions with features like Full hole and Green Contour maps guiding their playing strategy.

Shot Scope is also set to debut its first GPS Speaker, the LoopOne, a multi-functional device with integrated GPS and full interactive course maps built into the device to provide instant and accurate distances, detailed data, as well as a crystal-clear 360° immersive sound system.

In addition to the new hardware, Shot Scope has the ‘Shot Scope 6’. With more than 100 tour level performance statistics, including Strokes Gained, available with every Shot Scope tracking product, knowing what to look for can be overwhelming. The ‘Shot Scope 6’ provides golfers with key statistics, scoring milestones, and a framework for lower scores.

All Shot Scope hardware and software features have no subscription fees, something Shot Scope proudly offers in its mission to help every golfer improve their game.

MGI Golf Introduces New Chapter of Electric Caddy Performance at 2026 PGA Show

Las Vegas, Nev. (January 9, 2026) – MGI Golf, global leader in technology for the walking golfer and maker of America’s No. 1 electric golf caddy, unveiled its next wave of innovation at the 2026 PGA Show in Orlando, Florida.

This year marks a defining moment for the brand as MGI debuts a lineup of advanced electric caddies engineered to elevate performance for golfers at every level. Among the most anticipated introductions is E-BOOST, a revolutionary lightweight pushcart featuring a concealed motor that delivers on-demand power. The first-of-its-kind powered pushcart offers an effortless boost without sacrificing the classic feel of a traditional pushcart.

Also launching is a new high-spec addition to MGI’s Ai series. Building on the proven GPS mapping technology found in the Ai Navigator GPS+, the latest model introduces enhanced performance features, a striking new gold colorway and an updated remote-control design for improved usability. These releases are complemented by performance-focused accessories designed to meet the evolving needs of today’s walking golfer. Together, the 2026 product lineup reflects MGI’s ongoing investment in cutting-edge product development and its commitment to shaping the future of both competitive and recreational walking golf in America.

“MGI has always believed the walking game deserves world-class innovation,” said Miranda Turner, CEO of MGI Golf Inc. “At this year’s PGA Show, we are unveiling our most defining presence yet, from the launch of landmark technology to our most impressive booth ever built. It’s a reflection of the scale of our investment, our belief in the category, and our mission to show the global golf industry why MGI continues to set the standard for electric golf caddies and the future of walking golf.”

At Demo Day, attendees will have an exclusive chance to experience MGI’s advancements in action, navigating varied terrains and witnessing first-hand how the latest designs enhance control, efficiency, and confidence from tee to green.

Beyond product evolution, MGI continues to expand its influence through strategic partnerships with organizations including the Epson Tour, Troon, the Women’s Golf Coaches Association, and the Hurricane Junior Golf Tour. These initiatives reinforce MGI’s commitment to supporting the sport at every level and belief in the walking game as a pathway to both peak performance and meaningful progress in the sport.

MGI’s dedication to quality and innovation has earned it the distinction of America’s No. 1 electric caddy brand for the second consecutive year, based on a 2024 study by Longitudes Group. For more information about MGI Golf and its latest products, visit www.mgigolf.com.

DrinkTanks® Introduces the Travel Keg Pro™, Bringing a True On-Tap Experience to the Golf Course

SAN DIEGO, CA – JANUARY 20, 2026 – As anticipation builds for the 2026 PGA Show, DrinkTanks®, the premium beverageware brand known for uncompromising performance and design, is preparing to showcase the Travel Keg Pro™, a portable personal tap system designed to elevate how beverages are enjoyed across the golf experience.

Golf is defined as much by its shared moments as by the game itself. From early arrivals and post-round gatherings to tournaments, leagues, and private events, the Travel Keg Pro™ is engineered to integrate seamlessly into the rhythm of the golf day, delivering consistently cold, fresh, and perfectly carbonated beverages wherever the experience unfolds. DrinkTanks® is excited to introduce this innovation to the golf industry in person at the PGA Show, where attendees can experience the system firsthand.

At the heart of the Travel Keg Pro™ is DrinkTanks’ 64-ounce Craft Growler paired with the brand’s Kegulator™ Cap dispensing system. Once filled, the system preserves flavor, temperature, and carbonation for up to 30 days, allowing users to set it once and enjoy a perfect pour throughout the day without repeated refills or compromise. The result is a refined, on-tap experience that feels equally at home on the course, on the patio, or during post-round hospitality.

“The Travel Keg Pro™ introduces a true on-tap experience to the golf course, designed to integrate seamlessly into the rhythm of the game,” said Nicholas Hill, Founder and CEO of DrinkTanks®. “From pre-round moments to post-round hospitality, it delivers consistently cold, fresh, and perfectly carbonated beverages without compromise. It’s a refined solution for those who expect quality, presentation, and performance to extend well beyond the final putt.”

Built with durability and ease of use in mind, the Travel Keg Pro™ features DrinkTanks’ patented dual-bail closure system, creating an airtight seal that keeps carbonation in and spoilage out. Double-walled, vacuum-insulated 18/8 stainless steel construction maintains beverage temperature for hours, while a passivated stainless steel interior ensures pure, untainted flavor across repeated fills. Rated up to 60 PSI, the system also includes laser-etched internal ounce markings, making it equally suited for craft beer, wine, batched cocktails, cold brew, or non-alcoholic options.

Designed to move effortlessly with the golfer, the Travel Keg Pro™ offers a compact footprint, durable powder-coated finish, and a Perfect Pour handle for easy transport. Simple to clean and built to last, the system is backed by a lifetime warranty and arrives fully equipped with CO₂ cartridges, insulated storage cap, faucet assembly, and mesh storage bag.

As DrinkTanks® looks ahead to the 2026 PGA Show, the brand is eager to introduce the Travel Keg Pro™ to golf professionals, buyers, and media, highlighting how thoughtful engineering and elevated design can enhance the moments that define the game. The PGA Show provides the ideal stage to demonstrate how the Travel Keg Pro™ brings a premium, on-tap experience to golf’s most social and memorable settings.

DrinkTanks® will showcase the Travel Keg Pro™ and its broader product lineup at the 2026 PGA Show, where attendees can experience the system firsthand.

Clarity.Golf Previews the Savant Smart Ball

Waterville, Ohio, January 21, 2026: Clarity.Golf discussed the future Savant Smart Ball, and its fully resolved first-principles ontology for instrumented golf balls at the 2026 PGA Show.

At the core of the Savant Smart Ball lies advanced MEMS (micro-electro-mechanical systems) technology, researched and developed at the University of Michigan, frequently ranked the world’s top MEMS university with three of the top five ScholarGPS Lifetime MEMS Scholars on faculty.

“The magic is in a patented algorithm that emulates the gyroscope”, said Bill Bales, Clarity co-founder. “Gyros are frail, power hungry little guys. As the accepted standard for measuring the angular velocity (spin stuff) of a ball employs gyros, the required hardware melange constrains designs to idiosyncratic protective cores that look like giant marbles.”

“They remind me of the ‘shootin’ taws’ my dad taught me to use shooting marbles. Big guys.”

The Savant architecture eliminates both the brittle gyro and the heavy, hot rechargeable battery traditional design concepts have demanded. By integrating Clarity’s patented camera IP, the hybrid design minimizes hardware in the ball while the camera increases fidelity.

“Smart balls require apps. Apps run on smartphones. Smartphones have cameras,” said Clarity.Golf co-founder Dave Bisbee. “The Savant Smart Ball simply uses the camera that is already there.”

The result, compared to prior designs, is improved durability, tighter quality control, more robust manufacturing consistency, long-term stability and–perhaps what the market will appreciate most–collapsed cost and robust fidelity.

The Savant Smart Ball’s internal electronics are contained within a tiny metal puck weighing less than two grams. The puck generates virtually no heat, is tolerant to extreme shock, and sits inside an otherwise normally architected ball core.

The protective puck is embedded in a way that is mechanically indistinguishable from the surrounding core materials, preserving feel, balance, and on-course performance.

Depending on the type of play, the Savant Smart Ball is expected to function for not less than 15,000 shots and, in some use cases, well over 100,000 shots across the life of a single ball.

The smartphone camera, operating through the app, provides a real-world reference frame for direction and motion. This addresses limitations that ball-only smart systems can encounter over time by resolving ambiguity and drift through vision-grounded calibration.

The Savant Smart Ball is being built to operate across the full spectrum of use, from the lightest putts to the most violent long-drive impacts.

“Clarity.Golf’s intent over the next 12 months is to bring logical instrumented ball capability to market,” said Bisbee.

“We define ‘logical’ as delivering launch kinematics equal to or better than the finest launch monitor systems available today, combined with a ball that cannot be distinguished from a non-instrumented ball, at the same price as a non-instrumented ball.”

Clarity.Golf will exhibit at booth ETC-5 at the Golf Show and will be launching Cicero, a free commons that enables independent golf practitioners to gain access to a zero cost, constantly growing, and meaningful suite of emerging golf measurement technologies under Clarity’s belief that golf is human, and its practitioners should be empowered by emerging technology and not be disintermediated or diminished.